Min Basadur was working as a creative manager at Procter & Gamble in the mid-1970s when he got a call from a team in product development. "We need some help," Basadur remembers the team leader telling ...

Imagine you’re a leader, and you want your team to accomplish ambitious goals. (Maybe you don’t have to imagine.) There are three basic questions you can ask at the outset. All three questions seem ...

Wu, Andy, Goran Calic, and Min Basadur. "4 Types of Innovators Every Organization Needs." Harvard Business Review (website) (October 27, 2022).

Design thinking's 'How might we' design prompt is insidious, and it’s time to bury it.

Basadur, Min, Tim Basadur, and Goran Calic. "Organizational Development." Chap. 17 in Handbook of Organizational Creativity: Leadership, Interventions, and Macro Level Issues. Second Edition by Roni ...

How do you identify and empower innovators in your company? Andy Wu is the Arjun and Minoo Melwani Family Associate Professor of Business Administration in the Strategy Unit at Harvard Business School ...